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ByteDance, the Chinese parent company of TikTok, completed a divestiture that established a largely American-owned entity to control TikTok’s US operations. The transaction was necessary to comply with a 2024 federal law which banned foreign-adversary-controlled applications. ByteDance retains minority ownership in the new company but ceded operational control of several aspects of the business.
The representative of the Chinese marketplace struggled to convince committee members about the measures SHEIN adopted to ensure compliance with EU law on product safety, consumer protection and online platforms. But the EU Commission indicated that no decision has been taken yet on whether to open a formal investigation into the platform.
The Commission highlighted widespread concerns about manipulative digital practices, addictive design and insufficient protection of minors, as well as a lack of transparency in pricing, contracts and personalisation. It also warned against regulatory fragmentation as it prepares its impact assessment for the Digital Fairness Act.
“You are right that a functioning DSA would anticipate risks before they arise," admitted Agarwal Prabhat from the EU Commission before the EP internal market and consumer protection committee during a debate on sexual deepfakes on social media. He reassured MEPs that the Commission aims to take a number of significant enforcement steps to protect minors in the first half of the year.
This report gathers policy and regulatory developments at EU level covered by Cullen International’s Digital Economy and Media services during last week. It also lists events taking place this week.
Commissioner Glen Micallef announced before the European Parliament that “the Commission stands ready to examine areas for possible further action”. He referred to the need for targeted solutions that support prompt action against live event piracy, but he did not provide concrete details on a possible initiative.
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