Some countries are increasingly concerned that investment by broadcasters in children programming (and its level of quality) is declining over the years.
Children’s TV viewing is rapidly reducing, while children are increasingly accessing content on user-generated platforms.
Some member states are taking action to ensure that broadcasters create innovative programmes able to reach young audiences, and as a long term-investment, to ensure that these young audiences continue to value their brands.
Our new benchmark provides an overview in the selected member states of broadcasters’ obligations to promote programmes or channels aimed at children/youngsters.
Public service broadcasters are in most countries subject to stricter obligations but in some countries, commercial broadcasters are also subject to specific obligations.
This is an area of current regulatory focus in the UK and in Italy. In Italy, AGCOM is about to adopt quotas for children’s programmes for all channels. In the UK, no quotas will be set but PSBs are under pressure to increase their provision of children content.
21 October 19
Interested in EU countries’ views following the implementation of the GDPR?
Ahead of the 2020 review of the GDPR, Cullen International has published a report summarising EU member states’ experience implementing the Regulation.
11 October 19
New benchmark on the EECC transposition status
This new benchmark tracks the EU member states' progress in transposing the European Electronic Communications Code (EECC) into national law.
09 October 19
Only half of the countries in the Middle East and North Africa have set specific broadband targets
Cullen International’s latest Middle East and North Africa (MENA) Telecoms Country Profiles provide in-depth coverage of the telecoms policies, regulatory frameworks and markets in 13 countries in the region.