Advertising has taken different forms on television and on the internet, sometimes making it challenging for viewers to identify product placement, sponsorship, and endorsement cases.
This benchmark provides an overview of the main rules in place in the different countries.
Our research shows, for example, that all countries in the Americas allow hosts of TV programmes to endorse products related to sponsorship or product placement agreements, but only Brazil, Colombia and Mexico impose obligations on how viewers must be informed of such agreements.
more news
10 July 25
WhatsApp and other communication apps must allow legal interception in less than half of the EU countries
Our new pan-European benchmark examines national rules of lawful interception obligations for number-independent interpersonal communications service providers, such as WhatsApp.
09 July 25
Countries tighten IoT rules with new security, numbering and device measures
Our Quarterly Regulatory Update on IoT and M2M Services (Q2 2025) highlights how national regulators are shaping the future of IoT and M2M services in areas such as cross-border connectivity, device regulation, and security.
08 July 25
Copper decommissioning emerges as critical challenge in global transition to gigabit networks
Our latest Global Trends report examines how 15 major markets are approaching the transition from legacy copper infrastructure to future-proof gigabit networks.